Tory Smith

Co-founder | Head of Growth & Business Development ​

“I love my job because I get to wear many hats from business development, to strategy guy, to double (even triple) checking work to make sure it's rock solid before our clients see it. But overall, my job is to ensure we're delivering on our promises. I'm fortunate to be in a position to take the proposed solution and leverage the talents on my team to execute it and see its outcome."

Explain like I'm five... what do you do?

"I help good people at software companies sell a lot more of their software so they can spend more time with their families and go on more vacations."

What's your favorite part about working at Bay Leaf Digital?

"Tapping into my creative side as well as logical side to offer advice to young companies trying to build their business and see more and more leads fill their pipeline.


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MQLs generated from single piece of content
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Increase in organic visibility from consistent blogging
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Unique visitors per month from organic content

Built SaaS team of rock stars for a client in whose efforts led to over 250 qualified leads and doubled its revenue in oneyear.

Grew organic footprint 108% (Q1, year over year comparison) for hospitality client by publishing blog articles on a weekly basis for 12 straight months.

Consistently generated over 4000 unique visitors a month from organic channel for a client by publishing monthly thought-leadership style blog posts.

Hired and trained new short-form copywriter who has written a dozen outreach emails in less than one month for a client with a very technical audience.

What people say about Tory

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