Ian Lipscomb
Growth Marketing Manager
After graduating with a degree in Digital Media Studies from the University of North Georgia, Growth Marketing Manager Ian Libscomb enjoyed many years as a freelance digital marketing coordinator for non-profits and businesses in his community. As a Growth Marketing Manager at Bay Leaf Digital, he shapes his clients’ marketing strategies for better leads and increased brand awareness through PPC, content strategy, SEO, and CRM management.
Marketing specializations:
Content Design | HubSpot Management | Paid and Organic Social Media Strategy
What I do for fun:
- Songwriting
- Movie nights with friends at the theater
- Fishing
- Music festivals
- Traveling to parts unknown
You have 5 minutes to prepare a TED talk. What's it called?
Bait, Don’t Switch: Lessons from Fishing with my Grandfather
Certifications
Measurable Success
Led website redesign to improve user experience and SEO performance, resulting in an increase in organic traffic and search visbility by 35%.
Monitored key performance metrics across email campaigns and organic social channels. Identified key trends and adjusted marketing strategy, increasing engagement by 13% across target demographics.
Led a full brand redesign that revitalized market presence and aligned visuals, messaging, and positioning with growth goals.
Want to work with Ian?
Partner with Ian and our team of experienced SaaS marketing experts.