Generative Engine Optimization Trends 2026: What Marketers Need to Know Last updated: November 2025 Table of Contents Trends Summary Table Executive Summary / Key Takeaways Introduction Trend 1: Generative Engine Optimization (GEO) Trend 2: AI
Generative Engine Optimization Best Practices for B2B SaaS Generative engine searches are changing how people discover and engage with content, surfacing AI-generated answers instead of traditional web results. This shift demands a new