How LinkedIn Can Make Your Sales Team Squirm with Too Many Leads

When done right, LinkedIn is a goldmine of opportunity. With 67 million active users, it is the social corporate network where like-minded business professionals virtually hang out, seek advice, and form genuine business relationships.

You’ll learn:

• The 3 secret ingredients to make your next LinkedIn campaign rock
• How to target with laser-like precision to generate more opportunities
• What to do when you’re getting clicks but no leads
• How to lower your cost per lead through testing
• Key metrics to monitor; providing insight on what’s working and what’s not