Abhi Jadhav

Abhi Jadhav, Managing Partner at Bay Leaf Digital, is an analytics-content-optimization geek who loves to fiddle with his Raspberry Pi when not working on a digital marketing challenge. Abhi got his start in eCommerce at Travelocity with search optimized landing pages for various lines of business. From there, he moved up to own product management for Travelocity’s marketing team. In the process, he also picked up SEO, mobile, and analytics chops. During his tenure there, Abhi also managed email, eCommerce checkout and Web Analytics for the company. Abhi eventually ended his 10 year career at Sabre/Travelocity as the Director for conversion optimization. He moved to Sheplers.com and picked up retail eCommerce skills as the Director for analytics and optimization. Now Abhi uses his diverse skill set to help medium sized businesses make sense of their analytics data and identifies ways to grow businesses. Abhi is a regular contributor to the Bay Leaf Digital blog. Favorite Phrase: “Exceptions prove the rule!”

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Contact Us We’d Love to Hear From You Fill out the form below or give us a call: 877-694-2495 (Mon. – Fri. 9 am – 5:30 pm CST) https://app.hatchbuck.com/OnlineForm/90365818384 Headquartered in Dallas / Fort Worth Bay Leaf Digital 546 Silicon Dr. Suite 103 Southlake, TX 76092

SaaS Marketing Analytics – Website Traffic Simplified

saas analytics

This is the second article in the series about SaaS marketing analytics. As a recap, SaaS marketing analytics allows marketers to learn about the effectiveness and efficiency of their efforts in driving leads. There are four key metrics to be used for measuring SaaS marketing success – traffic, conversion, quality, and cost. Of these four, …

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Public SaaS Companies That Had IPOs in 2018


In the past several years, SaaS companies have accounted for the majority of software IPOs in the U.S. And in 2018, the trend strengthens. Investors are feeling confident about the subscription business model and the value of the SaaS market, which is expected to reach $55 billion in 2018 and $75 billion by 2020.    Here’s 10 of the most exciting, newly public SaaS companies for 2018:  …

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What is SaaS Marketing Analytics?

saas marketing analytics

If you are reading this article, chances are you are familiar with the SaaS business model. A SaaS business depends on recurring revenue from its subscription products usually in the following three ways: Acquiring paying subscribers Retaining existing subscribers Up-selling to higher margin subscription-based products Each of these methods start with significant SaaS marketing efforts …

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Top 10 Speech Analytics Vendors


When it comes to speech analytics, there are more options than ever before. Due in large part to advancements in natural language processing (NLP) and natural language understanding (NLU) that have improved the accuracy of speech-to-text transcription, today’s solutions do far more than ensure contact center compliance and conformity. Businesses now can leverage speech analytics …

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Creating Outstanding Customer Experiences Using Context-Aware Chatbots and More


  Contact center technology has come a long way in a very short time. Just a year ago, the emphasis was on omnichannel solutions that provided customers a consistent experience across all channels. While omnichannel isn’t going away anytime soon, the emphasis has now shifted to using machine learning to improve self-service options. Indeed, the …

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3 Software Titans That Gambled On SaaS Early And Won

Today’s global software-as-a-service (SaaS) industry generates about $209 billion in revenue. The core concept of online service applications, however, began in 1961 by a computing pioneer better known as a founding father of artificial intelligence: John McCarthy. Researching at MIT, McCarthy officially unveiled the idea at MIT’s centennial in 1961, foreshadowing the future of cloud-based …

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